When you have a big idea and want to make it real, what should you do first? First, you can create a prototype and do initial validation to the user. When the prototype gets a positive traction, then you will need more capital than the investor. So a good pitch deck design and presentation in front of investors can make a lot of difference.
So what s the pitch deck design? A pitch deck is a short slide presentation that gives the general audience information about the business you are going to or is currently living. Pitch decks are usually in the form of a summary of all aspects of your business to facilitate delivery.
To make a perfect pitch deck here some aspects which have to be in your slides
Problem, Solution, Business Model, Competition, Team and Fundraising slides need to be on your deck, making them the absolute most important slides in your presentation. Almost equally important, Market Validation, Market Size, Go-to-Market Plan, Traction / Use of Funds should also have a their own slide.
Now, lets take a look how the ideal pitch deck outline should be.
First, you have to grab the audients attention in your pitch deck design.
The first two slide of your presentations must be stunning. They should include your company name, one ‘hero image’ of your startup and your elevator pitch or tagline. This text should be a 5-7 word description of your product or service, that’s just enough to understand what your company does.
Second, tell about the bussiness oppurtunity.
This slides must be contain of the problem, the sollution and the market size. Describe the problem in a form of 4 bullets points.Next comes the Solution, which is of course, your product; in this slide, you want to layout 3 key benefits of your service. Finally, the Market Size slide should refer to the real addressable market for your company, and should give an estimate of what percentage of the market are you looking to dominate.
The third is business model.
This is a key slide in your pitch deck. The business model should be very clear, so ensure that to lay it out with as few words as possible.
Next is Acknowledging competition. it tells your investor that you are on top of things and that you have strategies in mind to beat them.
Finally talk about your core team and let your investor know that you have all the skills to bring your company to your next milestone.
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